Business Innovation Hub · Bücher
Bücher
Praxisnahe, fundierte Leitfäden für Gründer:innen, Teams und moderne Organisationen.
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Business Innovation Hub is the competence and training centre of Bundesvereinigung mittelständischer Unternehmer e.V. and Bund der Selbständigen, Landesverband NRW e.V.
Startup Management Masterclass.
Twelve weekly live sessions of 90 minutes for founding teams. You leave the series with a board-ready Startup Operating Manual, not a collection of general tips.
Live coaching with a working rhythm that produces results.
Every week: case opening, management framework, application to your startup, hot seat, and a work step for the following week.
90 minutes live
Teaching, workshop, and coaching in one compact weekly format.
12 working artefacts
From the Riskiest Assumption Map to the Decision Criteria Contract.
One Operating Manual
All decisions are connected into a traceable system for your team and board.
The 12 coaching sessions at a glance.
The complete curriculum and selectable dates are also available in the course detail.
01 · Opportunity Evaluation & Customer Discovery
Validate problem, target group, willingness to pay, and riskiest assumptions.
02 · Lean Experimentation & Pivot Decision
Develop falsifiable experiments and clear pivot-or-persevere criteria.
03 · Product Management & UX
Roadmap, user research, and prioritisation for early teams.
04 · Business Model & Unit Economics
Stress-test pricing, CAC, LTV, margin, and payback.
05 · Marketing & Customer Acquisition
Build positioning, channels, and repeatable acquisition.
06 · Sales, Business Development & Partnerships
Founder-led sales, a first playbook, and useful partnerships.
07 · Co-founders, Early Team & Culture
Clarify roles, equity, decision rights, and team gaps.
08 · Recruiting, Organisation & HR
Design milestone-based workforce planning, hiring, and onboarding.
09 · Finance & Fundraising Strategy
Runway, scenarios, default-alive logic, and funding milestones.
10 · Boards, Investors & Governance
Use board routines, investor updates, and governance effectively.
11 · Scaling Readiness
Check organisation, processes, and evidence before acceleration.
12 · Strategic Options
Set criteria for continuing, pivoting, selling, or an orderly wind-down.
Open the curriculum in the course detail.
There you can see every session, the full course programme, and the enquiry for the next cohort.